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IOS 14.5 update: iPhone users can block apps from tracking

IOS 14.5 update: iPhone users can block apps from tracking

Apple has just released an iOS 14.5 software update for its iPhones. The new update comes with various features to improve user experience. However, Apple has also introduced a few privacy features that appear on iPhones with a new update. IPhones on iOS 14.5 will now be able to stop apps from tracking them. Apple has introduced more control over Identifier for Advertisers (IDFA). IDFA provides advertiser user information that can be used by the application developer but cannot be …

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Googles secret ‘Project Bernanke’ has revealed on Texas case

Googles secret ‘Project Bernanke’ has revealed on Texas case

The program, known as “Project Bernanke,” was not disclosed to publishers who sell ads through Google Advertising Purchases. It has generated hundreds of millions of dollars in corporate profits every year, documents show. In its lawsuit, Texas alleges that the project provided Google, a unit of Alphabet Inc., with unfair competitive advantage over rivals. The documents filed this week were part of Google’s first response to a Texas anti-trade lawsuit, filed in December and accused the search company of using …

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